Digital Product Specialist

Digital Specialist I
New York NY
3+ months contract with extension
Pay range: $35 - $37/hr on W2

Our Fortune 500 client (One of the world's largest Cosmetics companies) in New York NY is looking for hardworking, motivated talent to join their innovative team.

Are you a Digital Specialist I with a passion for collaborating with multiple teams and an interest in working onsite? Don't wait... apply today!

Role Description

Key Responsibilities:
1. Platform Management & Technical Roadmap
Brand Layer Ownership: Manage the brand’s global website platform (NextGen Lora Brand Layer). Partner with the L’Oreal global product team and external Merchandising/Development agencies to ensure the brand layer is maintained and accessible.
Feature Integration: Keep the global brand layer current by implementing the latest features and technical best practices.
Cross-Functional Partnership: Act as the bridge between direct-to-consumer counterparts in various markets and technical teams to ensure the brand’s vision is embodied within the site.
2. UX/UI Excellence & Site Optimization
Frictionless Journey: Oversee the DTC customer journey, proactively identifying and removing blockers or friction points to increase conversion.
Conversion Rate Optimization (CRO): Partner with market teams to implement User and A/B testing. Propose hypotheses, build tests, and analyze results to constantly evolve the .COM experience.
DMI Collaboration: Work closely with the Digital Content Lead to develop high-performing landing pages and Product Detail Pages (PDPs) for the global .COM business.
3. Analytics & Data-Driven Strategy
Actionable Insights: Leverage Google Analytics and consumer behavior data to drive site enhancements and inform the broader eCommerce strategy.
KPI Benchmarking: Serve as the subject matter expert on all website KPIs, synthesizing learnings into a feedback loop for the global product owner team and market counterparts.
Competitive Analysis: Recommend best-in-class site functionality based on ongoing competitive analysis and digital industry trends.
4. Market Auditing & Communication
Guideline Enforcement: Own the local DTC auditing process to ensure all global markets are following mandated DMI guidelines.
Relationship Management: Manage ongoing relationships with market and zone digital technical counterparts to facilitate the sharing of learnings and best practices.
Implementation Tracking: Conduct regular audits and provide structured feedback to markets to ensure global consistency in the DTC experience.
Qualifications:
Experience: 1-2+ years of experience in a product management and e-commerce role. Experience in onsite testing and conversion rate optimization is preferred.

Education: Bachelor’s degree required.
Technical Skills: Prior experience with Salesforce Commerce Cloud (SFCC) and Google Analytics is preferred. Strong quantitative skills to translate data into actionable business items.
Product Management: Ability to manage multiple responsibilities in an incremental and iterative way, overcoming obstacles to deliver results.
Mindset: A creative problem solver with a passion for user-centric design. Exceptional attention to detail and the ability to influence multiple stakeholders in a highly collaborative, fast-paced environment.
Please note: This job description does not list all duties of the job. Employees may be asked by management to perform other duties. The employer has the right to revise this job description at any time.
 
This is an E-commerce Product Manager role for SkinCeuticals focused on improving the brand's direct-to-consumer (DTC) website experience.

What You'll Do
Manage and improve the global SkinCeuticals e-commerce website.
Work with technical teams, developers, and global markets to launch new website features.
Analyze website performance using Google Analytics.
Improve customer experience and increase online sales/conversions.
Run A/B testing and user testing to identify what works best.
Ensure all countries/markets follow global website standards.
Monitor competitors and recommend new website features and improvements.

Key Skills Needed
✅ E-commerce/Product Management experience
✅ Website optimization & UX/UI knowledge
✅ Google Analytics
✅ A/B Testing & Conversion Rate Optimization (CRO)
✅ Stakeholder Management
✅ Data Analysis & KPI Tracking
✅ Salesforce Commerce Cloud (SFCC) (preferred)

Who Fits This Role?
Someone with:
1–2+ years in e-commerce or digital product management.
Experience improving website performance and customer journeys.
Strong analytical skills and ability to make data-driven decisions.
Experience working with developers, marketers, and global teams.

One-Line Summary
Manage and optimize SkinCeuticals' global e-commerce website by improving user experience, increasing conversions, analyzing performance data, and coordinating with technical and business teams worldwide.

Are you interested ? Please click apply button!

If you are not available or if this is not the right role at the moment, please share the job description with your friends and let us know if any of them show interest.
 

About ManpowerGroup, Parent Company of:  Manpower, Experis, Talent Solutions, and Jefferson Wells

ManpowerGroup® (NYSE: MAN), the leading global workforce solutions company, helps organizations transform in a fast-changing world of work by sourcing, assessing, developing, and managing the talent that enables them to win. We develop innovative solutions for hundreds of thousands of organizations every year, providing them with skilled talent while finding meaningful, sustainable employment for millions of people across a wide range of industries and skills. Our expert family of brands – Manpower, Experis, Talent Solutions, and Jefferson Wells – creates substantial value for candidates and clients across more than 75 countries and territories and has done so for over 70 years. We are recognized consistently for our diversity - as a best place to work for Women, Inclusion, Equality and Disability and in 2022 ManpowerGroup was named one of the World's Most Ethical Companies for the 13th year - all confirming our position as the brand of choice for in-demand talent.